RVwest Insider

Starcraft RV launches new website

by Kimberly Shellborn
Photo of a starcraft RV trailer.
Starcraft lightweight launch. — Photo courtesy Starcraft

Starcraft RV is celebrating 50 years of quality camping lifestyle. To mark the event they are introducing a new website that is easy to navigate and provides comprehensive information about Starcraft products.

Sid Johnson, director of marketing and sales said “Our goal has always been to provide our consumers with a quality camping experience, and we recognize those experiences start the moment a consumer is looking to buy a camper. The new starcraftcamping.com is a direct reflection of that goal."

The new website spotlights the company’s emphasis on families and the overall camping lifestyle. Featuring vibrant photography along with a robust buyer’s guide and model comparison feature, the website was designed to bring each visitor into the experience.

The website is also responsive, designed to automatically adapt to all user devices, including desktops, tablets and smart phones.
Starcraft hopes the new functionality makes it easier to find a camper that fits each specific family.

“We understand that each Starcraft customer has different needs and wants in a product,” said Johnson. “The new website is designed to help consumers explore all of the options that fit within their budgets.”

The new look of the website also pays tribute to Starcraft’s 50th anniversary. Celebrating five decades of providing durable and affordable campers, Starcraft wanted the new website to be a reflection of everything that makes up the RV company, both past and present.

“Celebrating 50 years of having positive impact on families is a huge milestone,” said Johnson.

For more information on Starcraft products visit the website or call 1-800-945-4787.

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